Design (get noticed)
Design is all about form, identity and communication. But it is just as much about functionality and great experiences. Design is perhaps more than you thought.
In one day we get up to 70 000 visual impressions and messages. Good design can help the sender to be recognized in this maze. Really good design can lift and strengthen communication, so as to withstand the pressure from other players in the market. The design should give people a good experience that makes the service or product well liked, seen, and used.
In a digital world we need both interaction design and graphical design to get these nice experiences.
Design is about people
Design starts and ends with people. People must have confidence in the service or product. It is not just about how it looks, but what you do and how you talk. The design in the interaction and in the graphical becomes a unique signature that tells what your business stand for.